Parched Brewery in Brisbane’s West End becomes The Brew Baron Beer Co.

Parched West End Craft Brewery has officially become The Brew Baron Beer Company. The new brand, and brewery, are family-owned and operated by Brad Sayer, Rita Ferraro and Gibran Ferraro Firmo.

Having purchased the troubled Parched Brewery in June 2023, Brad and Gibran have been working hard to acquaint themselves with the West End community, while keeping the great tasting beers that the community loves, but also addressing some much-needed improvements – to beer, food and the brewery experience for customers. And so, it’s now time that the brand changes, and with this, we’d like to introduce you to The Brew Baron Beer Company.

While The Brew Baron Beer Co. focusses on its fictional “Baron” character, it represents the owners’ own fun, quirky and tongue-in-cheek outlook on life. The Baron stands for quality (in food and beverage served at the brewery) and providing a great value-for-money experience.

Apart from the obvious branding changes, patrons can now enjoy a newly constructed deck (due to open, soon), a pool room on the mezzanine level, improved food and beer menus, introduction of big screen TVs with Fox Sports, leather chesterfield sofas, which are due to arrive by the end of September and the re-introduction of live music.